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Our Value Proposition to Franchisees

U.S . Dry Cleaning currently owns 78 stores.

Established Stores: U.S. Dry Cleaning refranchised stores are not “startups” in any way, they are established locations with a history of revenue stability and profitability, making them a superior choice over other franchises. The typical franchise startup requires a significant investment up front with no assurances of revenues or profits. Most franchises are not profitable until well into their second year of business, having to overcome initially opening with no revenue, profits, or customer base. It will take years and cost tens of thousands of dollars in advertising to even attain a base large enough for some chance at profitability. Our franchisees, however, begin their experience with an established customer base, as well as beginning revenues & profitable stores.

Pristine Work Environment with No Inventory: Successful business people embarking on an entrepreneurial adventure do not really want to make sandwiches, change the oil in a customer’s car, or schedule and manage a work force of hourly laborers. The beautiful and convenient retail locations that our franchisee operates are not cluttered with machines, steam and toiling employees. Our franchisees are freed up to operate a store front that is focused on the customer’s experience, with the actual cleaning provided by a Centralized Processing Facility. In addition to this aspect, maintaining inventory for a business owner is costly and cumbersome. For the franchisee of a business, whether it’s buying produce for a sandwich shop or a lot full of automobiles, they are required to maintain certain inventory levels. Our stores have no inventory to purchase or maintain, which gives them a strategic advantage over other franchises.

Tremendous Growth Potential: Growth will be achieved through many sources for our franchisees. First, struggling smaller competitors attempting to comply with government regulations, dealing with lack of access to capital, and having no marketing wherewithal are closing throughout markets in America; increased revenues for our stores is the result with little or no effort. Secondly, the addition of expanded services will increase the revenue of the existing customer base, beyond the growth in new customers alone. Lastly, the automation of the marketing, the benefit from for branding, and the referral network that exists with the socio-demographic group that our franchisee is drawn from together results in an increase in sales.

No New Competition: Commercial real estate development has all but stopped in the U.S. and that trend will likely continue for the next five years. The result for our franchisee is that past practices whereby a new competitor would “surface” in the newly built shopping center nearby are substantially eliminated. This clears the way to establish a foothold in each franchisees sphere of influence, both around the storefront geographically, as well as through their social networks.